
AKA IZAKAYA|Branding Design
甲紅居酒屋|品牌設計
2026年
Client:
甲紅居酒屋 AKA IZAKAYA
AKA IZAKAYA is built around human connection, blending the warm and lively spirit of izakaya culture to create a space for gathering and meaningful moments. With authentic Japanese cuisine, every visit is meant to become a memorable experience.
The visual identity centers on red, symbolizing passion, warmth, and energy, while the noren curtain concept represents the beginning of new connections. Flowing curves and bold visual elements further express the brand’s values of connection, focus, and warmth.
甲紅居酒屋,以人與人之間的連結為核心,融合熱絡溫暖的居酒屋文化,打造一處能自在相聚、交流情感的餐飲空間。品牌不僅提供道地且專業的日式居酒屋料理,更希望讓每一次相遇,都成為值得記憶的片刻。
視覺設計上,延續品牌名稱中的「紅」作為主色調,象徵熱情、溫度與活力,同時融入掀開布簾的意象,傳達每一次踏入店內,都是一段全新緣分的開始。
在造型上,以鮮明的重點元素與流暢弧線作為主要構成,藉此凸顯品牌所重視的「連結」與「專注」精神,使整體形象兼具記憶點與情感溫度。

Design - OCTOSHIP design
Art Director - Johnson Xie
Designer - Zhong-Han Xu
Portfolio - Zhong-Han Xu
【品牌設計】居酒屋/日式居酒屋/台中居酒屋/日式料理/串燒/燒烤/日本酒/清酒/深夜食堂/聚餐推薦/宵夜推薦/日式餐廳/特色餐酒館/約會餐廳/朋友聚會/品牌設計/餐飲品牌/商標設計/Logo設計/視覺識別/品牌識別/空間設計/日式文化/暖色設計/紅色品牌/情感連結/職人精神/美食推薦/餐廳設計/品牌形象
Izakaya / Japanese Izakaya / Japanese Restaurant / Japanese Cuisine / Yakitori / Grilled Skewers / Sake Bar / Japanese Sake / Late Night Dining / Social Dining / Restaurant Branding / Food Branding / Brand Identity / Logo Design / Visual Identity / Hospitality Branding / Restaurant Design / Interior Branding / Modern Izakaya / Authentic Japanese Food / Dining Experience / Social Connection / Warm Atmosphere / Red Branding / Cultural Design / Premium Dining / Casual Dining / Creative Branding / Japanese Food Experience / Brand Design


















