FIKA LOVE Commercial Design

樂芙手作｜周邊應用與設計

2019年

Client:

FIKA LOVE 樂芙手作

How far is the distance from Scandinavia to Tainan? A cup of sparkling drink will give you a time of 'chill'. The young couple, after traveling from the Nordic countries, bear the local culture of drinking sparkling water in mind constantly, and then they wanted to share it with the people in Tainan. FIKA LOVE Logo had been finished when the clients comes to OCTOSHIP, but it lacks a clear strategy for the following design. We repositioned the brand 'Fresh / Natural / Nordic' and arranged it from copywriting to design execution!. Even if your brand already has visual assets like Logo, we can still create something new.

有些情況，例如你接手了老字號事業，或是你打算以自己畫的圖作為商標？無論如何，這可能是個無法變動Logo的狀態，對吧？那運用既有視覺來塑造品牌，也是八號飛船可以做到的！

今天的案例是氣泡飲專賣店的樂芙手作，一對夫妻抱持著一股年輕衝勁，勇敢在飲品戰場台南創業，讓北歐的微醺氣泡零時差重現。鹿型商標是夫妻兩人的創作結晶，而八號飛船接手後負責文案構思並將品牌定位（清新自然、和煦北歐），執行後續的應用設計，如店卡、菜單、招牌、店面形象海報。

無論是全新的設計需求，或是老品牌重新改造，對我們來說都是能讓生活變得更美的契機。還不心動？快來八號飛船喝杯咖啡，把問題與煩惱丟給我們吧！