Gen Dan Soy Pudding Brand Design
甘丹豆花｜品牌設計
2022年
Client:
甘丹豆花
Gan Den Soy Pudding is a soy pudding shop created by a couple, they use only natural ingredients to share their delicious desserts with everyone! We designed a new logo and created a whole new brand identity for them!
After several years of operation, the owners began to want to transform the store into a more professional and streamlined image, and also to pave the way for franchise promotion in future. The color system inspired by the freshness of soybeans and the richness of brown sugar is just the right combination in this small dessert store run by a welcoming family. Hope you like it.
「甘丹始終想帶給顧客一口口的美味與健康，但成就一份優質甜品遠比想像的更不簡單，為此我們研發、我們把關，用心摻入更多幸福，忙碌之餘到甘丹家坐坐，來感受、來享受好時光。」
小店經營數年，業主開始想轉型成更專業俐落的形象，也為了未來業務推廣鋪路，因此在保留「甘丹（簡單）」的原則下，我們開始了品牌再造。豆漿的清與黑糖的濃，恰到好處地匯聚在這一家人認真經營的小甜品店，希望你也喜歡！
Design - OCTOSHIP design
Art Director - Johnson Xie
Designer - Baily Bai, Ching Chen, Tina Wang
Portfolio - Tina Wang
【品牌設計】【海報】豆花／傳統滋味／甜品／點心／消遣／黑糖水／豆漿／夫妻創業／年輕人開店／手工製作／打造連鎖品牌／標準化／店面LOGO／餐廳／小本經營／外送／豐原／台中／台灣中部／品牌設計／設計LOGO／多樣提案選擇
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