LingLing's Channel Visual Identity
玫瑰瞳翎眼｜頻道形象設計
2020年
Client:
LingLing
This is a YouTube channel run by Sailor Moon Ling. The content of the channel covers topics that girls love: gender, horoscope, metaphysics, unboxing, life, etc. She also added her own favorite topic 'paranormal events'.
In planning the channel graphic style for Ling, our team extracted her personal characteristics: dreamy, quirky, and internet prominence to create an exclusive visual that fits her personal image, flattening the internet elements to fill the girl's color palette, and adding the not-so-terrifying symbols, which give people a feeling of being confused and yet somehow reasonable.
『玫瑰瞳翎眼』是仙系KOL月光小翎所經營的YouTube頻道，原本專門經營平面社群的她，挾著高人氣及廣大死忠粉絲，投身進入影音媒體領域。頻道內容涵蓋少女熱愛的話題：兩性、星座、玄學、開箱、生活等等，也加入了她自己熱愛的話題『靈異事件』。
本團隊在為小翎規劃頻道設計風格中，擷取了她個人特色：夢幻、古靈精怪、微ㄎㄧㄤ感、網路發跡，打造符合她個人形象的專屬視覺，扁平化的網路元素充斥著少女色系，在其中又加入了玫瑰瞳翎眼不怎麼可怕的符咒圖樣，隨意貼在各處讓人有種摸不著頭緒，又莫名合理的感受。
Design - OCTOSHIP design
Art Director - Johnson Xie
Designer - Baily Bai, Wan-Zhen Lyu
Planner - Baily Bai, Ching Chen, Wan-Zhen Lyu
【品牌設計】【網頁】【插畫】／Youtube頻道／頻道品牌／網紅品牌／KOL／Youtube視覺／LOGO設計／主視覺規劃／影片企劃／主題發想／月光仙子／網美／形象／插畫／插圖／繪畫／手繪／動畫／影片／恐怖／鬼故事／搞笑／溫馨／大YT時代／正妹效益
youtube channel / branding / channel branding / logo design / video editing
