MEMIL Brand Font Experiment

MEMIL｜品牌字體設計

2019年

Client:

MEMIL 創略

We built a brand type for our partner MEMIL, a cycling brand. The font could be used on every graphics related to MEMIL. To create a sense of speed, we set typeface to look leaning and took '911 Porscha' and 'air conditioner' as references. Now the graphics you see above is our visual experiments! Enjoy!

八號飛船為MEMIL設計了一款品牌字體，將來可應用於各式各樣的圖像，建立完整的形象。為了營造自行車的競速感，我們將造型的字高壓縮，彷彿車手壓低身抽車的姿態。同時參考了 911 Porscha / air conditioner 字體。我們也試著運用，做了些視覺實驗，希望大家喜歡！

Design - OCTOSHIP
Font Proposal - Johnson Xie
Visual Experiment - EG Huang

【品牌設計】【企業識別】【海報】／字體設計／品牌字體／客製化／實驗海報／字型開發／字形研究／大寫小寫／標點符號／英文美語／北歐瑞典／狐狸懶狗／商業行為／特殊獨有／創新創意／標準字／年輕時尚／與眾不同／獨樹一格／自行車／單車文化／車速太快／衝／超跑／情人夢／頭文字D

typelogo design / design proposal / visual identity / poster design