Shang Hong｜Corporate Report Design
上弘｜服務企劃書
2026年
Client:
上弘
The cover illustration is developed around four key perspectives, encompassing food factories, production management, business meetings, as well as children’s lunches and fresh ingredients. Together, these elements symbolize the company’s comprehensive commitment to manufacturing processes, operational management, and product quality, demonstrating its professional involvement and meticulous attention across diverse fields.
The overall service proposal adopts a soft green palette paired with gold accents, creating a warm and approachable atmosphere while conveying a sense of professionalism and high quality. Through refined graphic and typographic design combined with flexible layout approaches, even complex text and data tables are transformed into engaging and visually appealing content, enhancing readability and encouraging deeper engagement.
封面插圖以四個面向為發想，涵蓋食品工廠、生產管理、商務會議，以及兒童午餐與新鮮食材，象徵企業在製造流程、營運管理與產品品質上的全面投入，展現其橫跨多元領域的專業參與與細緻用心。整體服務企劃書以柔和的綠色搭配金色作為主視覺，營造溫和親切的氛圍，同時傳達專業且高品質的品牌形象。透過純粹的圖文設計與多樣化的編排手法，將原本繁瑣的文字與表格轉化為更具層次與節奏的視覺呈現，使內容更易於閱讀，也更具吸引力。
Design - OCTOSHIP design
Art Director - Johnson Xie
Designer - Lyne Hu
Portfolio - Lyne Hu
服務企劃書設計／封面插圖設計／企業形象設計／品牌視覺設計／平面設計／食品工廠／食品製造流程／食品產業設計／食品品牌形象／新鮮食材／兒童午餐／校園餐飲／食品安全／品質管理／生產管理／商務會議插圖／企業簡報設計／企劃書編排／視覺編排設計／圖文整合／資訊設計／表格視覺化／設計系統／專業設計
Service Proposal Design / Cover Illustration Design / Corporate Visual Identity / Brand Visual Design / Graphic Design / Food Factory / Food Manufacturing Process / Food Industry Design / Food Branding / Fresh Ingredients / Children’s Lunch / School Meal Program / Food Safety / Quality Control / Production Management / Business Meeting Illustration / Corporate Presentation Design / Proposal Layout Design / Visual Layout / Information Design / Graphic & Text Integration / Data Visualization / Design System / Professional Design
